Fans will recall that I posted a blog entry waaaayyy back in December titled 'My Little Droney - Surveillance is Magic' in which I lined out the basic schtick. Backstory is important and it's worth a quick read.
Go ahead. I'll wait.
Right. So over the next couple months I went ahead and put this plan into action. With a clear creative strategy in mind, I went looking for a talented illustrator to build my piece. I turned to the Wisdom that is Reddit and found a fellow who's work was just about what I was looking for. A couple emails later, one Patrick Beavers became my illustrator.
Several iterations, versions, and changes later, I had the look I wanted and My Little Droney was ready for prime time. Time to make the t-shirts.
I had already purchased the url MyLittleDroney.com and after a bit of trial and error, I settled on a turn-key t-shirt operation and spun up a store (with the help of my friend Tyke Jones). With a fully operational commerce solution and the requisite Twitter and Tumblr accounts, I started to tell the world.
The project has been very well received and I'm stoked with the feedback. Highlights include being part of Murmuration: A Festival of Drone Culture (produced with THE STATE) and an awesome mention on internet super-site Boing Boing via Xeni Jardin. I even got a RT from Anonymous. And Redditor off-and-on re-wrote the MLP lyrics. Success!
The biggest downside has been the cost of the shirts. Basically, these things are kind of pricey. The vendor I'm going through has pretty steep base prices and I was hoping to make a sliver of profit. Had I been able to front the cash to get these made myself, they'd be 40% cheaper. Unless I find a less expensive vendor - or an investor ready to properly bankroll the project - I'll have to settle with minimal sales.
I really do think that there's enough raw material in here to put together a good graphic novel or serialized animation. Kids love webisodes, right? I envision something along the lines of This Modern World meets Homestar Runner. I'd need a couple writers, a couple illustrators, and room to think.
Sound good? Email me and let's make it happen.